Can I Sell As-Is and Still Get a Good Price?

by Lisa Baker

The answer might surprise you—and it's not as risky as you think.

If your home needs some work and you don’t have the time, energy, or desire to take on repairs before selling, you might be wondering: Can I really sell it as-is and still walk away with a decent profit? The answer is: yes, you can—if it’s done strategically.

1. Define What “As-Is” Really Means

Selling a home “as-is” means you’re not making repairs or updates prior to the sale. It doesn’t mean you’re trying to hide anything or sell a problem property. In fact, a transparent as-is listing, priced appropriately, can actually attract serious buyers who are ready to take on a project.

2. Market to the Right Buyers

There are buyers who specifically look for homes they can fix up—investors, flippers, or families who want to customize a space to their tastes. These buyers aren’t scared off by outdated bathrooms or worn floors. With the right marketing, we can put your home in front of people who see its value and potential.

3. Pricing Is Key

Selling as-is usually means pricing the home to reflect its current condition. That doesn’t mean giving it away—it means being realistic. When priced correctly, homes in need of TLC can still generate strong interest and even multiple offers. I help clients understand the market so they can price smart and attract buyers.

4. Highlight the Positives

Even if your home needs work, it likely has features worth celebrating—location, layout, lot size, natural light, architectural charm. We’ll emphasize these in the listing to make sure buyers see what’s great, not just what needs work.

5. Be Upfront to Build Trust

Disclosing known issues helps reduce the risk of renegotiations later in the deal. Buyers appreciate honesty, and it can actually make them feel more comfortable moving forward, even if the home needs repairs.

Final Thought

Selling as-is doesn’t mean selling short. With clear strategy, strong marketing, and realistic expectations, you can absolutely sell your home as-is and still get a good price.

Have questions about how this might look for your home? I’m here to guide you every step of the way.

agent
Lisa Baker

Agent | License ID: 2186236

+1(973) 270-3038 | lisa.baker@cbrealty.com

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